Tag Archives: trade show booth

  • How to Attract Buyers to Your Trade Show Booth

    Since promotional products and branded gifts are so popular at trade shows, we have seen a lot of great ideas for attracting buyers to trade show booths over the years. We hope that this list of ideas for attracting buyers to your trade show booth will help lead you towards success with your next event. In addition to finding the right promotional product giveaways for your trade event, using proper signage, hosting contests, and adding booth guest hosts can all help pave the way to a successful trade show booth. Send Your Message with Signs There are so many booths at a trade show and they are all competing for the attention of the buyers that are there. Signs are an excellent way to inform …

    READ MORE
  • Spotlight Your Company and Your Booth with These Trade Show Exposure Ideas

    Trade shows and exhibitions are a tough environment for exhibitors with the competition being so prominent in the rows and rows of booths. One of the best ways to stand out above the rest is to make your company an authority or create buzz about your brand and your products. Here are some ways to gain some extra exposure at your next trade show: host a luncheon or a breakfast, hold education seminars, or put on special events. Breakfasts and Luncheons Hosting a breakfast or a lunch event that you invite your current and potential customers too is a great way to gain favor with them. It also increases you brand exposure and gets your name out there and makes you more memorable. Education Seminars …

    READ MORE
  • 5 Tips for a Winning Trade Show Booth

    Sometimes success at a trade show for the exhibitor just comes down to bringing it back to basics and making a checklist for success and a winning trade show booth: Ask yourself and your management team: “What is the purpose of the booth?” Is your main goal at this trade show, expo, or convention sales, leads, educating your target audience about your product? Once you have identified the purpose of the booth, make sure that the booth is set up functionally to achieve your goal. Do you have enough sales people, enough promotional materials, or enough products? Make sure that you are in contact with the trade show management so that they have all of your requirements met such as power outlets, space, rug or …

    READ MORE
  • 10 Tips for Making Your Trade Show Booth Memorable

    Come up with a theme for your booth. Not just about what you sell, but something like a colour theme to tie in your logo with other aspects of your display. Adding plants or flowers, or any other décor that will help attendees remember “the company with the yellow booth” or the company with flowers in their booth”. Capture attention with audio or video. Video can help explain and show attendees what your products and services are about. Special Lighting or Background Sounds. Spotlights or special lighting can help highlight or set the mood. One of the goals of your company should be how your product makes people feel. Mood lighting and background sounds can help achieve these goals. Scents and Aromas. Just light music, …

    READ MORE
  • Trade Show Graphics are Eye Catching

    http://www.exhibitsusa.com/trade-show-graphics Photo Credit: ExhibitUSA.com Be the center of attention at your next trade show! A new and innovative way to make your booth stand out in the sea of competition at a trade show is by using graphic displays. New technology makes it possible for companies to customize eye catching graphics that are projected onto the walls of your booth. The graphics can be images of products, models wearing or using your products, or educational information about your products or services. This is an excellent opportunity for branding your products and creating a great deal of attention and buzz around your booth at the trade show. The graphics can also be displayed across fabrics our even outside on the exterior walls of the building. This …

    READ MORE
  • Trade Show Hosts Make a Welcoming Booth

    For businesses that participate in trade shows, selling their products and services there are an important part for the success of the business. Although exhibiting at a trade show is already quite expensive, one extra expense that you might not have thought of could be worth its weight in gold. Hiring a host or hostess for your trade show booth can make for a very inviting and welcoming experience for guests and shoppers. Depending on the type of business you have and the traffic that comes through your booth at a trade show, a host can: Help navigate the traffic Welcome people to your booth Organise any lines that form Make sure that each shopper sees the salespeople in the order that they arrived Manning …

    READ MORE
  • How to Save Costs When Exhibiting at a Trade Show

    There are quite a few different ways that you can cut corners to save money without compromising the quality of your trade show set up. Everyone knows that attending a trade show can be quite expensive and exhibiting at one is a significant cost. Of course, the goal for trade show exhibitors is to be able to gain new customers and make enough sales to cover those costs. Another option is to cut costs for exhibiting at trade shows. Cutting some corners and doing things with a budget in mind can lead to a more efficient trade show can result in a better profit margin. If your company exhibits at trade shows often, then getting a streamlines plan in place will result in lower costs …

    READ MORE
  • Tips for Attracting Buyers to Your Trade Show Booth

    Let us help you get creative with ways to attract buyers to your booth.Using signage, demonstrations, and presenters for your booth can go a long way towards bringing that much needed attention to your booth. Rather than mints or old candy, use creative promotional gifts to get their attention. Even though these tactics bring an added cost, the potential for sales can be great and is worth the investment. Signage is Important – Buyers Crave Information Bright signs with details on your company and information will help let buyers know what you are selling. Buyers’ time at a show is short, with many choices of what booths to visit; they need to make decisions on how to split up their time. You can save them …

    READ MORE