Monthly Archives: October 2013

  • Spotlight Your Company and Your Booth with These Trade Show Exposure Ideas

    Trade shows and exhibitions are a tough environment for exhibitors with the competition being so prominent in the rows and rows of booths. One of the best ways to stand out above the rest is to make your company an authority or create buzz about your brand and your products. Here are some ways to gain some extra exposure at your next trade show: host a luncheon or a breakfast, hold education seminars, or put on special events. Breakfasts and Luncheons Hosting a breakfast or a lunch event that you invite your current and potential customers too is a great way to gain favor with them. It also increases you brand exposure and gets your name out there and makes you more memorable. Education Seminars …

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  • Branded Lanyards are Everywhere

    Put Some Thought Into It For you to keep expanding your name recognition to your customers you must continually create new ideas and methods for marketing your business.  Every good idea has to be given thorough consideration because you never know which one is going to be the most successful.  But we are positive you should be using promotional products because they are super effective and fit into your marketing budget. Start with Easy and Cheap Needless to say we have a lot of promotional products but there is one item which is a constant for many industries, the promotional Lanyard.  Within the military and corporate world the lanyard is becoming part of the corporate uniform.  Everyone needs some sort of identification and an easy …

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  • B2B Social Sharing Activity Increases Sales from Word of Mouth

    Social sharing not only can help increase sales for B2B businesses, but enhances the reputation and increases branding at the same time. B2B type businesses might have come a little late to the social media scene, but they are quickly learning how important social media is for all types of businesses. Any kind of business can find some way to embrace social media marketing and use it to their advantage. MarketingMag.com.au  recently featured an infographic that shows the benefits of social media for B2B Marketers: The infogrpah highlights some of the social channels that are more effective for B2B marketers trying to grab the attention of other businesses requires different techniques than you would use with end users and consumers. As you will notice, content …

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  • How to Be Seen: Outdoor Visibility Tricks for Businesses

    There are many different types of displays, signs, and techniques to attract people to your business. What really works? The answer is: it depends on your business. That means you should try a number of different things to see which works best for your business in your neighborhood and your community with your specific customers. Just because it works for one business, doesn’t necessarily mean it will work for yours, but you won’t know until you try it. The idea behind many of the different signs and flags are that motion attracts attention. What about the difference between a sign and hiring a sign spinner to stand out on the corner and get paid by the hour? A manager of a Dick’s Sporting Goods retail …

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  • New Facebook Ad Options that Help Small Businesses

    Facebook announced  an important advertising option update this week. The new change is that custom audiences are now available to all advertisers. This is especially important to small businesses because it makes it easier to target your own contacts in a Facebook ad platform. Previously this feature was only available through Facebook’s API and Power Editor Tool and was not widely known about. Getting started with Your Own Custom Audience Campaign Setting up a custom ad audience made up of your own email list subscribers is quite simple and intuitive. If you use MailChimp, it integrates directly with their system to upload your contacts or you can upload any email list. Once contacts are uploaded, Facebook matches the email addresses from your file to Facebook …

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  • Good Plastic Pens Promote Your Business

    Multitudes To promote your company there are an amazing number of promotional items available. There are those of you out there in the smaller organizations who might think this method of advertising is too expensive for their current budget. But you would be surprised to learn that promotional product advertising is all around you and that everyone from the smallest business to the biggest can take advantage of this super effective marketing machine. Tremendous Potential Whenever you investigate the cost of advertising you will find out how much cheaper this is than just about any other method. You can use these products in many different ways; they can be used by employees as they are running the business as well as given to customers. Because …

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  • A Keyboard Wrist Rest Can Do the Trick

    Don’t Be the One   Don’t be the business that is losing customers, fight for what you need to survive!  If you aren’t using promotional products then you need to, right away if not sooner!  We can get you moving down the better more productive path with all of our merchandise, and move your business into a better place.  We are always on the lookout for the best promotional items on the market and can help anyone find their way to a more dominant presence in their market.   You Know It   If you don’t know about promotional products then you are behind the marketing curve.  There are so many out there and we can recommend the best. One which is super beneficial is …

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  • Scare Up Some Fun in the Office This Halloween

    Halloween doesn’t have to be scary for your office. Sweeten up the office décor and plan some fun Halloween activities that won’t scare the human resources department. It will help usher in the beginning of the holiday season and can be a lot of fun and boost morale. Here are some sweet Halloween decoration ideas and some great seasonal projects for the office: Have a Pumpkin Carving Contest. Have a Costume Contest. Have a Candy Making Contest. Celebrate the Beginning of Summer with your favorite summer foods. Decorate the office with Halloween or Summer Décor. Have a pumpkin party and everyone makes or purchases a different pumpkin dish. Have an office Halloween party for breakfast or lunch. Trick or treat around the office. Play Halloween …

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  • Manicures for the Well Groomed

    It’s a Jungle While you go through your marketing day you see all your good customers and wonder what you can do to show your appreciation. There are many businesses who choose to give out free merchandise to these wonderful customers to show their appreciation and to encourage them to continue using their services or buying their products.  We can help you to make the best decisions for your client base and choose the most popular and useful items in our inventory. Jump! The wide selection we have has something for everyone but there are some we prefer over the others.  Pairing the right client with the right item is important and we have lots of expertise throughout many years and a high number of …

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  • Top Brandme Promotional Products for Trade Shows

    After all of the planning, time and effort your company spends in the planning and set up stages for a Trade Show, it is important to execute the right advertising plan that you execute during the actual exhibition or show.  An important part of that advertising plan is choosing the right promotional merchandise to display and give away during the trade show. Part of the idea of creating buzz and drawing buyers and attendees to your booth can be achieved through promotional products that are coveted by the attendees. When you provide the right promotional gift, the one that makes it home in the suitcase after the show, it is an excellent advertising tool because recipients of promotional gifts as a rule keep them for …

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