Tag Archives: facebook

• Wednesday, April 24th, 2013

  Facebook Home – A Step Up For Mobile Marketers

  

  Facebook just recently announced the newest version of Facebook for mobile devices, an application for Android phones called Facebook Home. It is a new concept for your smartphone, gearing your actions towards the people you want to connect with instead of the applications that connect you to all of Facebook. They have studied what actions mobile users take most often and set it up for you to easily access just those features first. “The home screen is the sole of your phone” explains Mark Zuckerberg.   You look at it about 100 times a day and because of that, the experience should be personal. That is the reason behind the new suite of applications called “HOME”. So what is Facebook Home? It is a family of …

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• Friday, March 15th, 2013

  Social Media Benefits for Business featuring BrandMe’s Social Channels

  Social media has become an essential part of businesses today. It is not just “a good idea” to have social channels, it is necessary to be able to connect with your customers in social media. Nowadays customers look for a company’s social media channels to verify that they are a legitimate business but also to know that they will have a way to get in touch with the company easily. If you are just getting started in social media, make a plan and pick the channels you want to showcase your brand and bring your company’s personality to life. It is not necessary to have a presence in all social channels, only the ones that you can keep up with. The worst thing is to …

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• Tuesday, March 12th, 2013

  New Facebook Timeline

  Facebook introduced their new Timeline to the news and media on March 7, 2013. We gave a preview of the new Facebook design on our blog last week. According to Facebook, the driving force behind the updated look is to “reduce clutter and focus more on stories from the people you care about”. They are accomplishing this with a more streamlined single column page set up with a focus on visual imaging, since photos are such a driving force behind Facebook. In orderto make sure you’re seeing all the stories you want to see,  they have introduced several new feeds to explore in addition to the same News Feed you have now:   All Friends – a feed that shows you everything your friends are …

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• Wednesday, March 6th, 2013

  Facebook Rolling Out New Timeline Design

  “To improve is to change; to be perfect is to change often.” – Winston Churchill Mark Zuckerberg and staff are evidently adopting Churchill’s way of thinking with all of the changes that Facebook goes through. If there is one thing that remains constant about Facebook, it’s that it is always changing. Despite the fact the users seem to get more than just angry about the changes, Facebook continues to make drastic adjustments to the look and feel of their site as they seek out the perfect mix of user interaction, advertising, and now, satisfied share holders. Users just end up dealing with it and they figure out how to adapt to the change and remain loyal a on the social network, not just as average …

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• Tuesday, February 26th, 2013

  Brand Me Social Media

  Connect with BrandMe on our other social channels in addition to our blog. We are growing our social media network and would love to have you come and chat with us on Facebook, Twitter, and Pinterest. Be a fan of BrandMe on Facebook: http://www.facebook.com/brandmeau and share with us ideas for the best uses of our promotional merchandise. When you choose your promotional products, you can share them with your friends and followers through our Facebook page. BrandMe is also on Twitter. Please come and follow us: https://twitter.com/brandmeau and get social with us, talking and tweeting about #promotionalproducts #BrandMe and #corporategifts.  We also like to talk about business best practices and marketing tactics to help our customers in addition to promotional items. Pinterest may be the …

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• Friday, February 15th, 2013

  The Latest Facebook Changes and What They Mean for Your Business Page

  If there is anything that remains the same, it is that things always change. Facebook is no exception; it is pretty well-known that users have been enraged many times with Facebook’s changes. It’s one thing if access to your friends and family changes around or looks different, but when Facebook makes changes that affect your business page and the advertising features, it’s definitely important to take note. Here are some of the recent Facebook changes that affect either company pages or advertising on the social network. Facebook Pages Feed In November of 2012 Facebook added a feed for the pages users like or follow. This is a separate feed from the news feed. According to Facebook, the news feed is for the most engaging content, …

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• Friday, November 9th, 2012

  The 4 Stages of Social

  Social is one of the most overused words in the language, and it probably means different things to different people. We tend to use it in many different contexts too. Social Security doesn’t refer to our ability to get a date, it’s a pension program. Social studies is a course that teaches “civics”–the Constitution, the government–one could be a total hermit and still ace social studies. Then there’s the “social media,” which consists largely of typing words in a box and sending them to people we may not even know, or who may not be using their real names. It’s OK, we still consider that social. Let’s break down the stages of social. Recognition. They’ve come to your Website, that’s a big step. Interaction. They …

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• Wednesday, October 17th, 2012

  17 Survival Tips for Effective Facebook Marketing

  Infographic Credit: PostRocket A new infographic provides marketers with a handy reference on the 17 Survival Tips for Facebook Marketing. They range from Don’t Oversell (No. 5) to Keep It Short (it’s a post, not a novel). Marketers can check their posts against the tips and track the results.

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• Wednesday, October 10th, 2012

  Pinterest v. Facebook: Tale of the Tape

  A study of 50,000 Australian Internet users and the accompanying infographic has shown considerable light on how Australians view and use Facebook and its upstart rival, Pinterest. According to the study: Pinterest drives more sales than Facebook. Pinterest was said to have influenced 10 percent of sales, versus 7 percent for Facebook. But, Pinterest users are not as engaged as Facebook users, which might have something to do with the shorter time Pinterest has been around so its users have not developed as much of a habit of posting as Facebook users. But, Pinterest users spend more than Facebook users, almost twice as much at $180. This too might be a function of demographics as Facebook hits a larger percentage of the population. But, it …

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• Thursday, September 13th, 2012

  Aussies Migrate to Net Sites, Social Media

  Recent studies show Australians embracing the Internet, as well as popular international sites and Australian news and entertainment services. The results have been collected in a handy infographic here.

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