Cover the Earth Being the person in charge of spreading the name of your company you know there is no better method for growing your business than using promotional products. We have so many amazing promotional items for you to use to promote your business. This type of marketing is perfect for any size business but is especially appropriate for small businesses because there are products suitable for every budget. Take It Easy We know if you are keeping a close eye on your marketing budget you will find out that promotional products are your friend, using them is a much cheaper way to market than many other methods. They are good for employee incentives as well as giving out to clients and prospective clients. …

A recent ClickZ article featured a critique of the email screen shot above. When you start marketing for your business, you can often spot problems with other email marketing campaigns. Careful analysis can help you improve your own email marketing because it helps you critique and analyse all of the details. You can even make a checklist to ensure that you don’t have any of the flaws in your own email sends. The author of the ClickZ article found 10 problems with the email. What do you see wrong with it? Here are some of the highlights of the problems. Look over your last email and look for any similar problems this company has with the email they sent out: Missing Newsletter Opt-in: The article’s …

Stay Within Budget   When you are the one who is directing the marketing for your company you know the marketing budget has to be addressed. You could do all kind of amazing marketing if there was no limit to the budget but no business has that kind of unlimited cash. Everyone has to work within some limits so you have to figure out what is going to speak loudest about your business while coming in at a reasonable cost.   One Way   We know what will speak loudest for the least money, using promotional products. These items are at every price level and all of them will have an impact on increasing your brand recognition. By handing out free gifts which are useful …

As the infographic from Hubspot indicates, the holiday season is already here for us marketers and business owners. Last month we wrote about planning your holiday marketing campaigns. Now we are talking about social media marketing trends for the 2014 holiday season. This infographic highlights the survey results from over 120 marketing professionals, discussing their plans and predictions. It shows how important social media will be for marketing companies this holiday season. Here are the most important social media marketing trends this season.   $650 Billion in Holiday Spending Expected in 2014 The expected spend for the 2014 holiday season is $650 billion. That is an 8% increase from the $602 billion spent in 2013. The reach of social media shows how far and wide …

Change for Good All the time marketing means having every marketing method in your mix of methods. Within that mix you have to keep promotional products as a large part because they are proven effective along with being easy on your marketing budget. We know you have lots of choices when you are making decisions about marketing your company but promotional products are used by every industry every day in order to maintain and create relationships with current clients and your target market. Different Choices As you review your promotional product options you should look at some of our edible confectionary as alternatives to some of the more routine choices. We have a good choice of alternative and tasty products available for putting some sweet …

Find the Clients Being in charge of the marketing for your business involves a good deal of analysis regarding which method will be most efficient. There are lots of options within your reach but you need to be sure they are the right way to spread the word about your business. One of the methods which is time tested and proven effective is giving away promotional products. This is the best way to maintain relationships with your clients and create new contacts. We have thousands of products so you can choose the items which will create the best marketing impact for your clients. Nothing Better Than Soft Among all these products are the typical giveaways, standard fare for most industries that work for everyone. But …

Facebook has a new feature that will alert you when your friends are near your location based on GPS. This obviously has some pretty huge implications about privacy and even security. Likely you don’t want your Facebook friends to know your whereabouts at all times. That’s not what Facebook was thinking when they implemented this feature; they assume that you want to connect with friends that you didn’t know were near you. As with many Facebook features, they have a hidden motivation behind this function as well, and that is to deliver you location based ads on mobile based on where you travel to throughout the day. As we know as business owners, we like targeted ads; they save us money and return a better …

Many business owners opt to hire someone to build their website without realising how much control you can inadvertently give to that person. Whether your web designer is in house, a private web development firm, or an individual consultant, these rules apply to all categories. This is the best way to protect your business from anything going wrong with your website. It doesn’t even mean that something would be done wrong maliciously, although that can happen too. Register Your Own Domain Names. Your domain name is your .com, .net, .com.au, etc. You should be the administrative contact and the email should be registered under your name. The administrative contact owns the domain and has control over it. Obtain Ownership of all Logos and Graphics. Even …

Take Control You are the one who can have an impact on your marketing plan, so you need to make wise choices for your business. So many options are available now that it can be a challenge to find exactly which methods will be most effective and fit your budget. We are certain that you need to have promotional products in your mix because they will meet both of those criteria. You have a wide array of choices to suit your industry and there are always impact products in every budget category. Take a Look When we help companies locate the most effective promotional items we often suggest certain items for certain businesses. Sometimes there are some which have a bit more influence than others, …

Creating energy all day, every day that you exhibit at a trade show can be a challenge. In this article, we will focus on tips to build an exciting and engaging environment in your booth that will not only attract visitors but keep them engaged too. No Boring Sales People: Proper training and hiring the right people will help avoid this problem from deterring from your trade show booth efforts. Run Contests: Try out different contests to see what works for you. Make sure that your contest is engaging but also quick and easy. Make sure that you have worthy prizes to attract enough people and create a buzz of word of mouth for people to come to your booth. Dropping cards in a fishbowl …