Monthly Archives: July 2013

• Saturday, July 6th, 2013

  Put Your Name on a Cap

  The Challenge of Marketing It’s a puzzle, how do you know the best way to make your business stand out above the crowd?  Utilizing promotional merchandise as free gifts is a simple and very popular marketing technique among most businesses.  All you have to do is pick an item, customize it to your client base, and then give it away free to your clients and prospective clients. Using these makes a great impact on your brand recognition. Go Ahead Starting this process means you need to choose a few items which you think will be popular with your target audience.  One item you should definitely use is the promotional Cap, everyone wants one of these so there is no way can you go wrong with …

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• Saturday, July 6th, 2013

  Choose Your Mouse Mat

  Moving Through Using the very best marketing techniques are what will get your business more notice and therefore more business. Through the rise of digital communications, social media and our dependence on mobile devices we can provide many new ways for marketing the business. One of the many brilliant methods to utilize technology for advertising is handing out promotional products which are accessories to the technology we use every day. Rock the Tech! One of the best of these and the most budget friendly is the promotional Mouse Mat. A mouse mat is a vital part in computing, it truly is something millions of people make use of everyday and something thousands need to replace. Even people on lap tops sometimes make use of a …

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• Friday, July 5th, 2013

  How to Create an Online Map to Your Business Location

  If you want to have a shareable map from Google to show your customer, clients, or guest how to get to your location or an event location, you can create a Google Map for free and share it via email or on your website. Here are step by step instructions along with screen shots from Google Maps to show you how to create a customized map: 1.  Navigate to maps.google.com Make sure to set your location, and then click on the My Places button. 2.  Click Create Map 3.  Enter the location of your business or event venue. Once you enter the location in the top search bar, hit the search button and a map of the area should appear. If your address is a …

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• Thursday, July 4th, 2013

  Upcoming Business & Marketing Events in Australia

  There are many different business and marketing events happening in Australia all the time and we wanted to highlight a few upcoming events for you that you might want to add to your calendar if they are happening in your area. These different business and marketing events are great places to learn best practices and meet new colleagues, connections, as well as potential clients or customers. Melbourne SEO Meetup 10 July 2013, Melbourne SEO stands for Search Engine Optimization.The group share tips and advice on becoming a better web marketer or developer (whether you are a sole trader or part of large agency). This group meets on the second Wednesday of the month, it’s free to join.   2013 IAB Australia Awards Ceremony 11 July, …

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• Wednesday, July 3rd, 2013

  How to Make Guests Feel Comfortable at Networking Mixers

  Networking events are a great way to make connections and meet new colleagues or potential clients. Connecting with other businesses at local networking events can help you get that much needed exposure for your business, however walking into a room full of strangers is often daunting for most people. If you host events that include networking, in order to successfully help your attendees achieve their networking goals, there are different networking activities that you can do to help facilitate those connections. Here are some ideas: Speed Networking: Similar to the concept of speed dating, this activity insures that everyone gets to meet everyone else at the event, just for a couple minutes. This quick meeting is long enough just for introductions and a business card …

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• Tuesday, July 2nd, 2013

  Laptop Bags Are Essential

  Find Your Options While a business spends some time looking around for some effective marketing methods to help them grow their name recognition they begin to realize how many choices are available.  A marketing manager has an overwhelming variety of promoting the company and they all say they are the best.  But in reality there is only one method which works for every business and is a true powerhouse in the marketing arena and that method is using promotional products. Wow!  Look at All of Them! Whenever you choose this option your first reaction will be amazement at the numbers of products available for customization and giveaway.  However, there are certain products which really pack a better punch than others, so when you are looking …

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