Monthly Archives: October 2014

• Wednesday, October 8th, 2014

  Take It with You on a Corporate Flash Drive

  Feel Smart about Marketing It is always essential to maintain your visibility to your clients and future clients in order to grow your business. You have a myriad of ways now to increase how much people can see you in the marketplace. However, all of those methods are not always as helpful as you might think! You need to be sure you are spending your money wisely, to produce the most brand recognition for the least amount of money. Not a Secret One of the most cost effective and efficient ways to market your company and build relationships is to give out promotional products. This is a technique which has been used by thousands of companies for many years, which is why we know it …

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• Tuesday, October 7th, 2014

  A Pocket Calendar Goes Everywhere

  Keep Up the Marketing No matter the season you have to maintain your marketing pressure or you will lose your clients to your competition. So you have to constantly be considering what to do to maintain your present clients and the clients you want to gain. In this present day there are lots of great options for you to use at your business, but there is a time proven technique which you should definitely always have as part of the marketing plan. It is using promotional products, a powerful and simple way to spread the word about your company. What Works? We have numerous items from which to choose but it now is the time of year for promotional Calendars. There was a time when …

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• Saturday, October 4th, 2014

  Prevent Damaging Your Brand with Paid Advertising Best Practices

  Even when you are running paid advertising campaigns, you should be thinking about establishing and maintaining your brand. Following some of the best practices for pay per click marketing helps improve your ROI and it also instills confidence in shoppers at the same time. However, when things go wrong with your campaigns, not only does it hurt your chances of converting a sale, it also can hurt your brain and confuse your potential shoppers. Here are 3 tips for paid advertising to help maintain your brand. Be Consistent with Your Messaging: Continue that headline from your paid ads on the landing page. If the messaging is not consistent then visitors who clicked through might feel lost, but they can also lose faith in your brand …

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• Saturday, October 4th, 2014

  Australian Marketing Trends for 2014

  With the 4th quarter upon us and the holidays looming ahead, we thought it was a good idea to take a look at the marketing trends for 2014 and what types of techniques and campaigns are working well to bring in the best ROI. Analyzing the trends will help you make the most of the important holiday season. This data on Asia-Pacific marketing trends comes from the CMO Council and Adobe. They benchmarked the level of digital marketing maturity and adoption across the Asia-Pacific countries. APAC Digital Marketing Performance Dashboard Digital marketing continues to grow at startling rates all over the world, but it is especially in Asia. The importance is only going to continue to grow since 42 per cent of the world’s Internet …

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• Friday, October 3rd, 2014

  The Psychology of Conversions

  There is a great deal of psychology that goes into selling and the way you present your business to customers. What you say can influence how customers react, including taking out their credit card to make a purchase. It should come as no surprise that psychology has so much to do with the buying process because so many purchasing decisions are emotional. This infographic from HelpScout illustrates 10 Ways to Convert More Customers Using Psychology.   Help Customers Break Through “Action Paralysis” by Setting Minimums. This applies to different businesses and different products in various ways. As the example in the infographic shows, The American Cancer Society saw a 78% increase in donations by setting a minimum. You have probably seen this in many charity …

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• Thursday, October 2nd, 2014

  Try Some T-Shirts On for Marketing

  Give It All Having a thriving and growing business requires a high level of dedication to all aspects but especially the marketing. There are so many decisions to be made in the marketing arena now because of all the different approaches available. It makes it tougher to know where you will get the best bang for your buck.   So when the marketing decisions are being made you need to know that handing out promotional products is the very best way to soothe the budget while having a big marketing impact. Picking the Ideal Within the promotional product world there are thousands of items, so you are sure to find a group of them which will be helpful in your industry. Everyone is always going to …

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• Wednesday, October 1st, 2014

  Tote Bags Work for You

  It’s Your Business Marketing is a tough task but it is essential for making your business grow and have continued success. Although there are many marketing options available you will find no other technique more efficient and productive than using promotional products. We know how much clients appreciate receiving an item which helps them in their daily lives. By giving out good products you can assure you will be gladly welcomed every time you visit, and they will remember your business when they are ready to order more products or services. Use the Most Popular Our most popular category are our promotional bags, they work for every industry but one of our favorites is the promotional Tote Bag. These are excellent both for giveaways at …

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