Monthly Archives: November 2012

  • Tuesday, November 6th, 2012

    Squeeze Away the Stress

    Which Do You Prefer? Finding a way to put some muscle in your marketing plan can be as simple as using a proven techniques, promotional product handouts.  This is an easy method to spread the word about your company: Make everyone happy with a free gift It’s a no brainer because you want to make your business name more visible They are generally cheap for your budget The plan is easy to implement Put the Press on Stress One of the more popular items and an easy one to give out in all circumstances is the promotional stress toy.  People all over love this one so you will get plenty of smiles when you give it away.  Everyone needs something to do with their hands …

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  • Monday, November 5th, 2012

    Carry A Cool Promotional Lunch Bag

    Need a New Marketing Idea? Your business can never go wrong with handing out promotional products because everybody loves to get a gift and that is basically what you are doing.  If your company has used promotional products before and didn’t see an impact then you might have chosen the wrong one. What’s For Lunch? In these tight economic times carrying a lunch bag is not just for kids anymore but adults are going to need something a little sharper than a Star Wars lunch bag!  You need to take a look at all the promotional lunch bags available out there and see if it is something that will make an impact on your customers. Pick a Good One! This is a product where you …

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  • Saturday, November 3rd, 2012

    A 6 Pack of Ideas to Make Sure You’re Popular at the Trade Show

    Business people have such wildly differing views of what their attendance at the trade show is meant to accomplish that it’s useful to take a fresh look at what attendees can hope to accomplish and how to achieve it. If you were to make a checklist of the goals of the trade show, it might look like this. 1)  Face-to-face meetings with companies we’re doing business with to get signed deals, or deals that can be finalized and signed shortly after the show. 2) Find out what the competition is up to by talking to your customers or to the competition itself. Don’t make this look like an inquisition, competitors are always talking and can gain valuable information from each other, as long as you …

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  • Friday, November 2nd, 2012

    Load Up With a Promotional Backpack

    What to Do? You may be wondering how to best promote your business or services.  The most popular way to do some promotion is to give away promotional products.  If you have not used this method before you are going to be extremely pleased with the results. Really? Promotional products are free items you give away to your clients and prospective clients.  Then they have this item on their desk, on their person, in their car or somewhere and they are always seeing your company name.  This works a couple of ways, they are happy to have a free gift that is useful and they are reminded of your company and how generous you are. Make a Choice Here’s the issue though, there are thousands …

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  • Thursday, November 1st, 2012

    Experience the Power of 3

    Whether it’s in a press release, a PowerPoint, or a speech, marketers are always looking for the concise, understandable and memorable way to say what we mean. Don’t underestimate the difficulty of the task–frequently, as inventors, or entrepreneurs, or marketers, we’re so close to the situation that the obvious solution is often elusive. Sometimes the solution is as simple as 1-2-3. For some reason, expressing ideas in 3s caught on and has not really ever let go. Maybe it’s the Holy Trinity. Or maybe it’s the Jackson Five and their ditty “ABC.” (“It’s simple as 1-2-3, do re mi, ABC, baby you and me.”) “For it’s one, two, three strikes you’re out at the old ball game.” There’s first, second and third base, but no …

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